WOULD YOU TRY 1009 TIMES BEFORE YOU GAVE UP ?

Persistence and Determination is something inborn unarguably the most important ingredient to success. I have been fascinated by this character commonly found in the greatest entrepreneurs of our time, be it the 6000 trials done by Edison for the light bulb or the 100 loan applications rejected for Sabeer Bhatia.

But the truly greatest act of persisitence and unfortunately the least know can be bestowed upon Colonel Sanders the founder of KFC. Dont confuse this with my sever consumption of fast food or my passions towards fried chicken. He was 60 year old and living on a social security pension of 105 $ when he decide to do something about his situation. He identified that he had a really good recipe for fried chicken and strong will power which will not stop him from retiring at that age.

He decided to sell his recipe to restaurants and make a profit out of sharing the additional revenue made by his finger lickin good recipe. At the age of 60 he travelled around the country and visited 1009 outlets in 2 years before he signed his first successful contract. the rest is history KFC is one of the largest franchisee of fast food with over 33,000 outlets world over. This is truly inspiring for every one who gives up on the second sales meet, or the third interview.

Like Abishek Bachan says in GURU " mere himmath nahi cheen saktha hai, mera himmath sirf mera hai "